{"id":8390,"date":"2023-02-18T09:00:00","date_gmt":"2023-02-18T08:00:00","guid":{"rendered":"https:\/\/sos-sw.com\/?p=8390"},"modified":"2026-07-06T12:07:45","modified_gmt":"2026-07-06T11:07:45","slug":"introduction-to-loyalty-program","status":"publish","type":"post","link":"https:\/\/sos-sw.com\/en\/introduction-to-loyalty-program\/","title":{"rendered":"Introduction to loyalty program"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"8390\" class=\"elementor elementor-8390 elementor-8388\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-d921448 ot-traditional elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"d921448\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col- elementor-top-column elementor-element elementor-element-4fa45c2b ot-flex-column-vertical\" data-id=\"4fa45c2b\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6bb4231a elementor-widget elementor-widget-text-editor\" data-id=\"6bb4231a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\n<p>Customers do, after all, possess greater power than ever. They are far more intelligent and have greater options available to them.&nbsp;They are also far less forgiving. Developing a relationship with a customer is more challenging than ever. Even a minor error on your part could cause customers to switch to a rival\u2019s good or service.&nbsp;<\/p>\n\n\n\n<p>A single negative encounter will cause 32% of consumers to abandon a brand, according to research. Additionally, 59% of customers will leave after two or three negative encounters. That\u2019s how challenging it is to retain customers in the modern world! To ensure a company\u2019s existence, expansion, and success, well-thought-out client loyalty programs, and retention tactics must be invested in.&nbsp;Customers that are loyal to your brand are much more inclined to make larger purchases, recommend your business to more people, and expand their product horizons.&nbsp;<\/p>\n\n\n\n<p>According to research:<\/p>\n\n\n\n<ul><li>61% of devoted customers will go above and beyond to support their favorite brands.&nbsp;<\/li><li>60% of brand-loyal customers will buy from them more frequently.&nbsp;<\/li><li>50% of a brand\u2019s devoted clients buy more things from it.&nbsp;<\/li><li>75% of brand-loyal consumers will suggest a company to their friends and relatives.&nbsp;<\/li><\/ul>\n\n\n\n<h4><strong>What even is a loyalty program?<\/strong><\/h4>\n\n\n\n<p>A loyalty program often referred to as a rewards program, is a marketing tactic used by brands to reward consumers by providing them with savings, cashback, benefits, and other incentives to enhance their overall experience and foster customer loyalty.&nbsp;Brands can use a variety of loyalty programs depending on their business\u2019s size, the normal frequency of their customer\u2019s purchases, and the average order value (AOV). Points-based loyalty schemes, tiered programs, and pay-to-join programs are some of the typical&nbsp;varieties.&nbsp;<\/p>\n\n\n\n<p>Increased client lifetime value and repeated purchases are key advantages of a loyalty reward program. 95% of businesses feel that their loyalty program members spend more than their non-members annually, according to LoyaltyOne\u2019s Loyalty Big Picture&nbsp;research. Out of this, at least 60% of businesses claim that their loyal customers spend two to three times as much, and 23% think they spend over four times as much!<\/p>\n\n\n\n<p>Our gift card and loyaly program management system &#8211; <a href=\"https:\/\/sos-sw.com\/en\/gift-card-management-solution\/\"><strong>SmartGifty<\/strong><\/a>, can help you create a fantastic loyalty program for you and your customers. Offer your customers more!<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Customers do, after all, possess greater power than ever. They are far more intelligent and have greater options available to them.&nbsp;They are also far less forgiving. Developing a relationship with a customer is more challenging than ever. Even a minor error on your part could cause customers to switch to a rival\u2019s good or service.&nbsp; [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":8391,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[51,50,42],"tags":[],"class_list":["post-8390","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-clip","category-loyalty-program","category-program-zvestobe"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/sos-sw.com\/en\/wp-json\/wp\/v2\/posts\/8390","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sos-sw.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/sos-sw.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/sos-sw.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/sos-sw.com\/en\/wp-json\/wp\/v2\/comments?post=8390"}],"version-history":[{"count":2,"href":"https:\/\/sos-sw.com\/en\/wp-json\/wp\/v2\/posts\/8390\/revisions"}],"predecessor-version":[{"id":15501,"href":"https:\/\/sos-sw.com\/en\/wp-json\/wp\/v2\/posts\/8390\/revisions\/15501"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/sos-sw.com\/en\/wp-json\/wp\/v2\/media\/8391"}],"wp:attachment":[{"href":"https:\/\/sos-sw.com\/en\/wp-json\/wp\/v2\/media?parent=8390"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/sos-sw.com\/en\/wp-json\/wp\/v2\/categories?post=8390"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/sos-sw.com\/en\/wp-json\/wp\/v2\/tags?post=8390"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}