{"id":14641,"date":"2026-05-16T19:18:26","date_gmt":"2026-05-16T18:18:26","guid":{"rendered":"https:\/\/sos-sw.com\/automatizacija-marketinga-2\/"},"modified":"2026-10-04T13:47:11","modified_gmt":"2026-10-04T12:47:11","slug":"automatizacija-marketinga-2","status":"publish","type":"page","link":"https:\/\/sos-sw.com\/hr\/automatizacija-marketinga-2\/","title":{"rendered":"Automatizacija marketinga"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"14641\" class=\"elementor elementor-14641 elementor-13827\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-1c474e3 ot-traditional elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"1c474e3\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-f11cbbe ot-flex-column-vertical\" data-id=\"f11cbbe\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-af36b17 elementor-section-full_width elementor-section-content-bottom ot-traditional elementor-section-height-default elementor-section-height-default\" data-id=\"af36b17\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-acf61ac ot-column-items-top ot-flex-column-vertical\" data-id=\"acf61ac\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3dcc819 elementor-widget__width-initial elementor-widget elementor-widget-iheading\" data-id=\"3dcc819\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"iheading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"ot-heading\">\r\n\t        \t            <span>\/\/ AUTOMATIZACIJA MARKETINGA<\/span>\r\n\t        <h3 class=\"main-heading\">Pove\u0107ajte prodaju uz automatizaciju marketinga temeljenu na podacima.<\/h3>\t    <\/div>\r\n\t    \t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-59b84db elementor-widget elementor-widget-text-editor\" data-id=\"59b84db\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p data-path-to-node=\"2\"><strong>Automatizacija marketinga za rast, relevantnost i mjerljiv ROI.<\/strong><\/p><p data-path-to-node=\"3\">Automatizacija marketinga je sustav za upravljanje i automatizaciju komunikacije s kupcima na temelju njihovih aktivnosti, interesa i pona\u0161anja.<\/p><p data-path-to-node=\"4\">Automatizacija marketinga osigurava da prava poruka stigne pravoj osobi u to\u010dno pravo vrijeme \u2014 potpuno automatizirano i mjerljivo.<\/p><p data-path-to-node=\"5\">Ovo nije samo <i data-path-to-node=\"5\" data-index-in-node=\"14\">email marketing<\/i>. Ovo je infrastruktura modernog marketinga.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ec12f5f elementor-widget elementor-widget-spacer\" data-id=\"ec12f5f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2a93540 elementor-align-left elementor-widget elementor-widget-button\" data-id=\"2a93540\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/sos-sw.com\/hr\/zapocni\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">KAKO POVE\u0106ATI ROI?<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-702ea0a ot-column-items-top ot-flex-column-vertical\" data-id=\"702ea0a\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d05f40b elementor-widget__width-initial elementor-widget elementor-widget-image\" data-id=\"d05f40b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"765\" src=\"https:\/\/sos-sw.com\/wp-content\/uploads\/2026\/05\/openart-image_aP7I0cM9_1775935184015_raw-jpg-1024x765.webp\" class=\"attachment-large size-large wp-image-14547\" alt=\"\" srcset=\"https:\/\/sos-sw.com\/wp-content\/uploads\/2026\/05\/openart-image_aP7I0cM9_1775935184015_raw-jpg-1024x765.webp 1024w, https:\/\/sos-sw.com\/wp-content\/uploads\/2026\/05\/openart-image_aP7I0cM9_1775935184015_raw-jpg-300x224.webp 300w, https:\/\/sos-sw.com\/wp-content\/uploads\/2026\/05\/openart-image_aP7I0cM9_1775935184015_raw-jpg-768x573.webp 768w, https:\/\/sos-sw.com\/wp-content\/uploads\/2026\/05\/openart-image_aP7I0cM9_1775935184015_raw-jpg-720x538.webp 720w, https:\/\/sos-sw.com\/wp-content\/uploads\/2026\/05\/openart-image_aP7I0cM9_1775935184015_raw-jpg.webp 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-aaf34ea elementor-widget elementor-widget-spacer\" data-id=\"aaf34ea\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a92bd6c elementor-widget elementor-widget-spacer\" data-id=\"a92bd6c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-fcd0805 elementor-section-content-middle ot-traditional elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"fcd0805\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-5ad9b36 ot-flex-column-vertical\" data-id=\"5ad9b36\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a716409 elementor-widget elementor-widget-image\" data-id=\"a716409\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1024\" height=\"559\" src=\"https:\/\/sos-sw.com\/wp-content\/uploads\/2026\/05\/Untitled-design-2-jpg-1024x559.webp\" class=\"attachment-large size-large wp-image-14550\" alt=\"\" srcset=\"https:\/\/sos-sw.com\/wp-content\/uploads\/2026\/05\/Untitled-design-2-jpg-1024x559.webp 1024w, https:\/\/sos-sw.com\/wp-content\/uploads\/2026\/05\/Untitled-design-2-jpg-300x164.webp 300w, https:\/\/sos-sw.com\/wp-content\/uploads\/2026\/05\/Untitled-design-2-jpg-768x419.webp 768w, https:\/\/sos-sw.com\/wp-content\/uploads\/2026\/05\/Untitled-design-2-jpg-720x393.webp 720w, https:\/\/sos-sw.com\/wp-content\/uploads\/2026\/05\/Untitled-design-2-jpg.webp 1408w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-866b92f ot-flex-column-vertical\" data-id=\"866b92f\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-cfa29cc elementor-widget elementor-widget-iiconbox2\" data-id=\"cfa29cc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"iiconbox2.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"icon-box-s2 s1\">\r\n\t\t\t<div class=\"icon-main\">\r\n\t\t        <i aria-hidden=\"true\" class=\"far fa-times-circle\"><\/i>\t\t\t    \t\t        \t\t        \t        <\/div>\r\n\t        <div class=\"content-box\">\r\n\t            <h5>Bez automatizacije (\u010disti kaos)<\/h5>\r\n\t            <p>- Klijenti (leads) ostaju zanemareni i neiskori\u0161teni.<br>\n- Generi\u010dke kampanje po principu \"svima jednako\".<br>\n- ROI ostaje samo naga\u0111anje.<\/p>\r\n\t        <\/div>\r\n\t    <\/div>\r\n\t    \t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8ceea84 elementor-widget elementor-widget-spacer\" data-id=\"8ceea84\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-339aae6 elementor-widget elementor-widget-iiconbox2\" data-id=\"339aae6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"iiconbox2.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"icon-box-s2 s1\">\r\n\t\t\t<div class=\"icon-main\">\r\n\t\t        <i aria-hidden=\"true\" class=\"far fa-check-circle\"><\/i>\t\t\t    \t\t        \t\t        \t        <\/div>\r\n\t        <div class=\"content-box\">\r\n\t            <h5>Uz automatizaciju (\u010disti rast)<\/h5>\r\n\t            <p>- Ve\u0107e konverzije i br\u017ee vrijeme odaziva.<br>\n- Personalizacija u stvarnom vremenu.<br>\n- Jasno mjerljiv ROI na svaku investiciju.<\/p>\r\n\t        <\/div>\r\n\t    <\/div>\r\n\t    \t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-880e4ad ot-traditional elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"880e4ad\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-3f8ba97 ot-flex-column-vertical\" data-id=\"3f8ba97\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c3dc223 elementor-widget elementor-widget-spacer\" data-id=\"c3dc223\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e585aa3 elementor-widget elementor-widget-spacer\" data-id=\"e585aa3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-d2855a5 ot-traditional elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"d2855a5\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-ca17d1f ot-flex-column-vertical\" data-id=\"ca17d1f\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6c0df8a elementor-widget elementor-widget-spacer\" data-id=\"6c0df8a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-a1b3e4b elementor-section-full_width elementor-section-content-middle ot-traditional elementor-section-height-default elementor-section-height-default\" data-id=\"a1b3e4b\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-extended\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-2889a1a ot-flex-column-vertical\" data-id=\"2889a1a\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-79087a9 elementor-widget elementor-widget-text-editor\" data-id=\"79087a9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3>\u0160to je to\u010dno automatizacija marketinga?<\/h3>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-44a69b5 elementor-widget elementor-widget-text-editor\" data-id=\"44a69b5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p data-path-to-node=\"12\"><strong>\u201eOvo nije samo <i data-path-to-node=\"12\" data-index-in-node=\"15\">email marketing<\/i>. Ovo je digitalna ki\u010dma va\u0161eg poslovanja.\u201d<\/strong><\/p><p data-path-to-node=\"13\">Automatizacija marketinga osigurava da prava poruka stigne pravoj osobi u to\u010dno pravo vrijeme \u2014 potpuno automatizirano i mjerljivo. Pre\u0111ite s generi\u010dkog ogla\u0161avanja na strate\u0161ko upravljanje odnosima s kupcima.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-e17c42e ot-traditional elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"e17c42e\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-58ba8f6 ot-flex-column-vertical\" data-id=\"58ba8f6\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5935a14 elementor-widget elementor-widget-spacer\" data-id=\"5935a14\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b687d69 elementor-widget elementor-widget-spacer\" data-id=\"b687d69\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ca9b239 elementor-widget elementor-widget-heading\" data-id=\"ca9b239\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-xl\">Funkcionalnosti<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-450a736 elementor-widget elementor-widget-spacer\" data-id=\"450a736\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-985f339 ot-traditional elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"985f339\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-28adca4 ot-flex-column-vertical\" data-id=\"28adca4\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-2463196 elementor-section-full_width content-tab ot-traditional elementor-section-height-default elementor-section-height-default\" data-id=\"2463196\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-extended\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-d1f3cf5 ot-flex-column-vertical\" data-id=\"d1f3cf5\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-58c0f2f elementor-widget elementor-widget-icon-box\" data-id=\"58c0f2f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h4 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\tPametna segmentacija\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h4>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tDinami\u010dka segmentacija kupaca na temelju prija\u0161njih kupnji, interesa i pona\u0161anja na mre\u017ei.\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-2f71502 ot-flex-column-vertical\" data-id=\"2f71502\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8278909 elementor-widget elementor-widget-icon-box\" data-id=\"8278909\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h4 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\tLead scoring i nurturing\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h4>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tAutomatsko bodovanje spremnosti na kupnju i postupno gra\u0111enje odnosa s potencijalnim kupcima koji jo\u0161 nisu spremni za kupnju.\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-cb0a886 ot-flex-column-vertical\" data-id=\"cb0a886\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-939d718 elementor-widget elementor-widget-icon-box\" data-id=\"939d718\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h4 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\tKampanje temeljene na okida\u010dima (triggers)\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h4>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tTrenuta\u010dni, automatizirani odgovori na klju\u010dne doga\u0111aje poput napu\u0161tenih ko\u0161arica, ro\u0111endana, godi\u0161njica ili specifi\u010dnih klikova.\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-4a9dac6 elementor-section-full_width content-tab ot-traditional elementor-section-height-default elementor-section-height-default\" data-id=\"4a9dac6\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-extended\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-d4bcc8a ot-flex-column-vertical\" data-id=\"d4bcc8a\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f7535ca elementor-widget elementor-widget-icon-box\" data-id=\"f7535ca\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h4 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\tVi\u0161ekanalna (omnichannel) komunikacija\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h4>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tEmail, SMS, push obavijesti i poruke na webu \u2014 sva va\u0161a komunikacija koordinirana i vo\u0111ena s jednog mjesta.\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-fe56af8 ot-flex-column-vertical\" data-id=\"fe56af8\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-96d7c5d elementor-widget elementor-widget-icon-box\" data-id=\"96d7c5d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h4 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\tNapredna analitika i uvidi\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h4>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tJasne nadzorne plo\u010de za pra\u0107enje \u017eivotne vrijednosti kupca (CLV) i povrata investicije (ROI) u stvarnom vremenu.\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-6c02292 ot-flex-column-vertical\" data-id=\"6c02292\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e500603 elementor-widget elementor-widget-icon-box\" data-id=\"e500603\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h4 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\tBesprijekorna integracija\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h4>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tBesprijekorno povezivanje s va\u0161im postoje\u0107im sustavima, uklju\u010duju\u0107i CRM rje\u0161enja, ERP softver ili blagajni\u010dke (POS) sustave.\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-051d341 ot-traditional elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"051d341\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-4e5a92b ot-flex-column-vertical\" data-id=\"4e5a92b\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ee6bc65 elementor-widget elementor-widget-spacer\" data-id=\"ee6bc65\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-1bb0812 ot-traditional elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"1bb0812\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-caa70b3 ot-flex-column-vertical\" data-id=\"caa70b3\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ed8f4d3 elementor-widget elementor-widget-image\" data-id=\"ed8f4d3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/sos-sw.com\/wp-content\/uploads\/2026\/05\/Untitled-design-7-1024x576.png\" class=\"attachment-large size-large wp-image-14559\" alt=\"\" srcset=\"https:\/\/sos-sw.com\/wp-content\/uploads\/2026\/05\/Untitled-design-7-1024x576.png 1024w, https:\/\/sos-sw.com\/wp-content\/uploads\/2026\/05\/Untitled-design-7-300x169.png 300w, https:\/\/sos-sw.com\/wp-content\/uploads\/2026\/05\/Untitled-design-7-768x432.png 768w, https:\/\/sos-sw.com\/wp-content\/uploads\/2026\/05\/Untitled-design-7-1536x864.png 1536w, https:\/\/sos-sw.com\/wp-content\/uploads\/2026\/05\/Untitled-design-7-720x405.png 720w, https:\/\/sos-sw.com\/wp-content\/uploads\/2026\/05\/Untitled-design-7.png 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c706b14 elementor-widget elementor-widget-spacer\" data-id=\"c706b14\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-5ba7015 ot-traditional elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"5ba7015\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-9fc4c1e ot-flex-column-vertical\" data-id=\"9fc4c1e\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d489278 elementor-widget elementor-widget-spacer\" data-id=\"d489278\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3943d23 elementor-widget elementor-widget-heading\" data-id=\"3943d23\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-xl\">Samostalan sustav ili dio \u0161ireg ekosustava<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-d49c7a0 ot-traditional elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"d49c7a0\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-97aca59 ot-flex-column-vertical\" data-id=\"97aca59\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c67ed0e elementor-widget elementor-widget-iiconbox2\" data-id=\"c67ed0e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"iiconbox2.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"icon-box-s2 s1\">\r\n\t\t\t<div class=\"icon-main\">\r\n\t\t        <i aria-hidden=\"true\" class=\"far fa-check-circle\"><\/i>\t\t\t    \t\t        \t\t        \t        <\/div>\r\n\t        <div class=\"content-box\">\r\n\t            <h5>Samostalna automatizacija marketinga<\/h5>\r\n\t            <p><p>Sustav funkcionira kao:<\/p>\n<ul><ul style=\"color: #ffff;\">\n    <li>osnovni CRM,<\/li>\n    <li>alat za email marketing,<\/li>\n    <li>fobrasci i odredi\u0161ne stranice,<\/li>\n    <li>segmentacija i personalizacija,<\/li>\n    <li>upravljanje potencijalnim klijentima,<\/li>\n    <li>automatizirane kampanje i analitika.<\/li>\n<\/ul><\/ul>\n\n<p>Omogu\u0107uje strukturiran, mjerljiv i skalabilan rast, uz potpunu kontrolu nad marketin\u0161kim procesima i korisni\u010dkim iskustvom.<\/p>\r\n\t        <\/div>\r\n\t    <\/div>\r\n\t    \t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-0a5a1cd ot-flex-column-vertical\" data-id=\"0a5a1cd\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6a75b30 elementor-widget elementor-widget-iiconbox2\" data-id=\"6a75b30\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"iiconbox2.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"icon-box-s2 s1\">\r\n\t\t\t<div class=\"icon-main\">\r\n\t\t        <i aria-hidden=\"true\" class=\"far fa-check-circle\"><\/i>\t\t\t    \t\t        \t\t        \t        <\/div>\r\n\t        <div class=\"content-box\">\r\n\t            <h5>Integrirana platforma za podatke i marketing<\/h5>\r\n\t            <p><p>Kada je povezan s drugim sustavima:<\/p>\n    \n<ul style=\"color: #ffff;\">\n    <li>programima vjernosti,<\/li>\n    <li>poklon karticama (sustavi zatvorenog kruga),<\/li>\n    <li>upravljanjem doga\u0111ajima,<\/li>\n    <li>CRM, ERP i POS integracijama,<\/li> \n    <li>BI analitikom i izvje\u0161tavanjem,<\/li>\n    <li>sredi\u0161njim spremi\u0161tem podataka,<\/li>\n<\/ul>\n<p>stvara jedinstveni podatkovni ekosustav u kojem marketing postaje dio transakcijskog sustava i klju\u010dni alat za rast prihoda. U ovom trenutku marketing postaje dio transakcijskog sustava \u2014 a ne samo komunikacijski kanal.<\/p><\/p>\r\n\t        <\/div>\r\n\t    <\/div>\r\n\t    \t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-757dde8 ot-traditional elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"757dde8\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-a3a517c ot-flex-column-vertical\" data-id=\"a3a517c\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-5ca9bf2 elementor-section-full_width elementor-section-content-middle ot-traditional elementor-section-height-default elementor-section-height-default\" data-id=\"5ca9bf2\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-extended\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-00fe5a6 ot-flex-column-vertical\" data-id=\"00fe5a6\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-14ea749 elementor-widget elementor-widget-image\" data-id=\"14ea749\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"765\" src=\"https:\/\/sos-sw.com\/wp-content\/uploads\/2026\/04\/openart-image_lnxdcGsr_1775939933617_raw-1024x765.webp\" class=\"attachment-large size-large wp-image-13845\" alt=\"\" srcset=\"https:\/\/sos-sw.com\/wp-content\/uploads\/2026\/04\/openart-image_lnxdcGsr_1775939933617_raw-1024x765.webp 1024w, https:\/\/sos-sw.com\/wp-content\/uploads\/2026\/04\/openart-image_lnxdcGsr_1775939933617_raw-300x224.webp 300w, https:\/\/sos-sw.com\/wp-content\/uploads\/2026\/04\/openart-image_lnxdcGsr_1775939933617_raw-768x573.webp 768w, https:\/\/sos-sw.com\/wp-content\/uploads\/2026\/04\/openart-image_lnxdcGsr_1775939933617_raw-720x538.webp 720w, https:\/\/sos-sw.com\/wp-content\/uploads\/2026\/04\/openart-image_lnxdcGsr_1775939933617_raw.jpg 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-bd368be ot-flex-column-vertical\" data-id=\"bd368be\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d98f16a elementor-widget elementor-widget-text-editor\" data-id=\"d98f16a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3>Tehnolo\u0161ki temelji (Mautic i <i data-path-to-node=\"46\" data-index-in-node=\"29\">data warehouse<\/i>)<\/h3>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2b5b466 elementor-widget elementor-widget-text-editor\" data-id=\"2b5b466\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<ul><li data-path-to-node=\"0,0\"><p data-path-to-node=\"47\"><strong>Bez ovisnosti o skupim SaaS platformama:<\/strong> Bez vezivanja za skupe SaaS sustave (<i data-path-to-node=\"47\" data-index-in-node=\"78\">no lock-in<\/i>). Potpuna kontrola, sigurnost i uskla\u0111enost s GDPR-om.<\/p><\/li><li data-path-to-node=\"0,0\"><p data-path-to-node=\"47\"><strong>Podr\u0161ka za AI i BI:<\/strong> Sve podatke objedinjujemo na jednom mjestu (<i data-path-to-node=\"48\" data-index-in-node=\"64\">data warehouse<\/i>). Uz pomo\u0107 umjetne inteligencije (AI) predvi\u0111amo aktivnosti kupaca, procjenjujemo rizik od odlaska korisnika (<i data-path-to-node=\"48\" data-index-in-node=\"189\">churn risk<\/i>) i optimiziramo vrijeme slanja.<\/p><\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-d07c5df ot-traditional elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"d07c5df\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-7518a69 ot-flex-column-vertical\" data-id=\"7518a69\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7315a76 elementor-widget elementor-widget-spacer\" data-id=\"7315a76\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-12fe15f ot-traditional elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"12fe15f\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-fe7362d ot-flex-column-vertical\" data-id=\"fe7362d\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-29227be elementor-widget elementor-widget-spacer\" data-id=\"29227be\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d3a3231 elementor-widget elementor-widget-heading\" data-id=\"d3a3231\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-xl\">Gdje poslujemo<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9121c90 elementor-widget elementor-widget-spacer\" data-id=\"9121c90\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-7a45bbc ot-traditional elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"7a45bbc\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-top-column elementor-element elementor-element-f28c5f7 ot-flex-column-vertical\" data-id=\"f28c5f7\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a12b4ac box-align-left elementor-widget elementor-widget-iiconbox3\" data-id=\"a12b4ac\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"iiconbox3.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"icon-box-s3\">\r\n\t\t\t<div class=\"top-box\">\r\n\t\t\t\t<div class=\"icon-main\">\r\n\t\t\t        <i aria-hidden=\"true\" class=\"fas fa-shopping-cart\"><\/i>\t\t        <\/div>\r\n\t\t\t    \t\t\t<\/div>\r\n\t        <h5>Maloprodaja<\/h5>\r\n\t        <p>Personalizirane ponude i reaktivacija kupaca.<br><br><\/p>\r\n\t    <\/div>\r\n\t    \t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-top-column elementor-element elementor-element-3d3383f ot-flex-column-vertical\" data-id=\"3d3383f\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-148fc5a box-align-left elementor-widget elementor-widget-iiconbox3\" data-id=\"148fc5a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"iiconbox3.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"icon-box-s3\">\r\n\t\t\t<div class=\"top-box\">\r\n\t\t\t\t<div class=\"icon-main\">\r\n\t\t\t        <i aria-hidden=\"true\" class=\"fas fa-store\"><\/i>\t\t        <\/div>\r\n\t\t\t    \t\t\t<\/div>\r\n\t        <h5>Trgova\u010dki centri<\/h5>\r\n\t        <p>Pove\u0107anje frekvencije posjeta kroz segmentaciju.<\/p>\r\n\t    <\/div>\r\n\t    \t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-top-column elementor-element elementor-element-7edc03a ot-flex-column-vertical\" data-id=\"7edc03a\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-0a8566d elementor-widget elementor-widget-iiconbox3\" data-id=\"0a8566d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"iiconbox3.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"icon-box-s3\">\r\n\t\t\t<div class=\"top-box\">\r\n\t\t\t\t<div class=\"icon-main\">\r\n\t\t\t        <i aria-hidden=\"true\" class=\"fas fa-plane\"><\/i>\t\t        <\/div>\r\n\t\t\t    \t\t\t<\/div>\r\n\t        <h5>Turizam<\/h5>\r\n\t        <p>Cjelovita komunikacija prije, tijekom i nakon posjeta.<br><br><\/p>\r\n\t    <\/div>\r\n\t    \t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-top-column elementor-element elementor-element-440f3e2 ot-flex-column-vertical\" data-id=\"440f3e2\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-89af93c box-align-left elementor-widget elementor-widget-iiconbox3\" data-id=\"89af93c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"iiconbox3.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"icon-box-s3\">\r\n\t\t\t<div class=\"top-box\">\r\n\t\t\t\t<div class=\"icon-main\">\r\n\t\t\t        <i aria-hidden=\"true\" class=\"fas fa-calendar-check\"><\/i>\t\t        <\/div>\r\n\t\t\t    \t\t\t<\/div>\r\n\t        <h5>Doga\u0111anja<\/h5>\r\n\t        <p>Automatske obavijesti i marketing nakon doga\u0111aja.<br><br><\/p>\r\n\t    <\/div>\r\n\t    \t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-2188cc8 ot-traditional elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"2188cc8\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-a9db6eb ot-flex-column-vertical\" data-id=\"a9db6eb\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c3d8843 elementor-widget elementor-widget-spacer\" data-id=\"c3d8843\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-526a16a ot-traditional elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"526a16a\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-5acf37f ot-flex-column-vertical\" data-id=\"5acf37f\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7761ae9 elementor-widget elementor-widget-iheading\" data-id=\"7761ae9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"iheading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"ot-heading\">\r\n\t        <h3 class=\"main-heading\">Automatizacija vi\u0161e nije opcija.<\/h3>\t    <\/div>\r\n\t    \t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-aa60186 elementor-widget elementor-widget-text-editor\" data-id=\"aa60186\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Pravo pitanje koje si trebate postaviti jest: koliko prihoda va\u0161a tvrtka zapravo gubi svakog dana dok se potencijalni kupci zanemaruju, a podaci ostaju neiskori\u0161teni?<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-8cb8a96 elementor-section-full_width elementor-section-content-bottom ot-traditional elementor-section-height-default elementor-section-height-default\" data-id=\"8cb8a96\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-693f537 ot-column-items-top ot-flex-column-vertical\" data-id=\"693f537\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-781a17c elementor-widget elementor-widget-spacer\" data-id=\"781a17c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c80da46 elementor-align-center elementor-widget elementor-widget-ibutton\" data-id=\"c80da46\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"ibutton.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"ot-button\">\r\n\t\t\t<a href=\"https:\/\/sos-sw.com\/hr\/kontakt\/\" target=\"_blank\" class=\"octf-btn octf-btn-primary\">KONTAKTIRAJTE NAS<\/a>\r\n\t    <\/div>\r\n\t    \t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c9c0a78 elementor-widget elementor-widget-spacer\" data-id=\"c9c0a78\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7d898ca elementor-align-center elementor-widget elementor-widget-ibutton\" data-id=\"7d898ca\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"ibutton.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"ot-button\">\r\n\t\t\t<a href=\"https:\/\/sos-sw.com\/hr\/automatizacija-marketinga\/znacajke-i-paketi\/\" target=\"_blank\" class=\"octf-btn octf-btn-primary\">FUNKCIONALNOSTI I PAKETI<\/a>\r\n\t    <\/div>\r\n\t    \t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>\/\/ AUTOMATIZACIJA MARKETINGA Pove\u0107ajte prodaju uz automatizaciju marketinga temeljenu na podacima. Automatizacija marketinga za rast, relevantnost i mjerljiv ROI. Automatizacija marketinga je sustav za upravljanje i automatizaciju komunikacije s kupcima na temelju njihovih aktivnosti, interesa i pona\u0161anja. Automatizacija marketinga osigurava da prava poruka stigne pravoj osobi u to\u010dno pravo vrijeme \u2014 potpuno automatizirano i mjerljivo. [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-14641","page","type-page","status-publish","hentry"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/sos-sw.com\/hr\/wp-json\/wp\/v2\/pages\/14641","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sos-sw.com\/hr\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/sos-sw.com\/hr\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/sos-sw.com\/hr\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/sos-sw.com\/hr\/wp-json\/wp\/v2\/comments?post=14641"}],"version-history":[{"count":14,"href":"https:\/\/sos-sw.com\/hr\/wp-json\/wp\/v2\/pages\/14641\/revisions"}],"predecessor-version":[{"id":16489,"href":"https:\/\/sos-sw.com\/hr\/wp-json\/wp\/v2\/pages\/14641\/revisions\/16489"}],"wp:attachment":[{"href":"https:\/\/sos-sw.com\/hr\/wp-json\/wp\/v2\/media?parent=14641"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}