{"id":14674,"date":"2026-05-16T18:59:32","date_gmt":"2026-05-16T17:59:32","guid":{"rendered":"https:\/\/sos-sw.com\/?page_id=14674"},"modified":"2026-05-25T13:16:17","modified_gmt":"2026-05-25T12:16:17","slug":"terme-olimia","status":"publish","type":"page","link":"https:\/\/sos-sw.com\/hr\/terme-olimia\/","title":{"rendered":"Terme Olimia"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"14674\" class=\"elementor elementor-14674 elementor-14513\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-b2508c4 ot-traditional elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"b2508c4\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-7a945ce ot-flex-column-vertical\" data-id=\"7a945ce\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7bf3846 elementor-widget elementor-widget-spacer\" data-id=\"7bf3846\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b1ed67b elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"b1ed67b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Kako su Terme Olimia i Terme Tuhelj transformirale klasi\u010dan program vjernosti u napredan podatkovno-analiti\u010dki ekosustav?\n<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c3cf867 elementor-widget elementor-widget-spacer\" data-id=\"c3cf867\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4c1277d elementor-widget elementor-widget-text-editor\" data-id=\"4c1277d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Tako \u0161to su raspr\u0161ene podatke iz svih pozadinskih sustava (rezervacije, blagajne, CRM) povezale u jedinstveni podatkovni poslu\u017eitelj. To je omogu\u0107ilo objedinjavanje dvaju odvojenih klubova vjernosti u jedinstven me\u0111unarodni sustav, koji ne nagra\u0111uje samo potro\u0161nju, ve\u0107 i aktivno sudjelovanje gostiju, a istovremeno upravi pru\u017ea sna\u017ean alat za predikciju i personalizaciju ponude.  <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fd33003 elementor-widget elementor-widget-spacer\" data-id=\"fd33003\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2277857 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"2277857\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5845225 elementor-widget elementor-widget-spacer\" data-id=\"5845225\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-8863f10 elementor-section-content-middle ot-traditional elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"8863f10\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-bc8886b ot-flex-column-vertical\" data-id=\"bc8886b\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7167e66 elementor-widget elementor-widget-heading\" data-id=\"7167e66\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Od pasivnog prikupljanja bodova do aktivnog razumijevanja gostiju<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-33fc5db elementor-widget elementor-widget-spacer\" data-id=\"33fc5db\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8dc50f3 elementor-widget elementor-widget-text-editor\" data-id=\"8dc50f3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"relative basis-auto flex-col -mb-(--composer-overlap-px) pb-(--composer-overlap-px) [--composer-overlap-px:28px] grow flex\"><div class=\"flex flex-col text-sm pb-25\"><section class=\"text-token-text-primary w-full focus:outline-none [--shadow-height:45px] has-data-writing-block:pointer-events-none has-data-writing-block:-mt-(--shadow-height) has-data-writing-block:pt-(--shadow-height) [&amp;:has([data-writing-block])&gt;*]:pointer-events-auto scroll-mt-[calc(var(--header-height)+min(200px,max(70px,20svh)))]\" dir=\"auto\" data-turn-id=\"a8bf800d-39b9-430b-ab4c-9fef9be2ce7a\" data-testid=\"conversation-turn-2\" data-scroll-anchor=\"true\" data-turn=\"assistant\"><div class=\"text-base my-auto mx-auto pb-10 [--thread-content-margin:var(--thread-content-margin-xs,calc(var(--spacing)*4))] @w-sm\/main:[--thread-content-margin:var(--thread-content-margin-sm,calc(var(--spacing)*6))] @w-lg\/main:[--thread-content-margin:var(--thread-content-margin-lg,calc(var(--spacing)*16))] px-(--thread-content-margin)\"><div class=\"[--thread-content-max-width:40rem] @w-lg\/main:[--thread-content-max-width:48rem] mx-auto max-w-(--thread-content-max-width) flex-1 group\/turn-messages focus-visible:outline-hidden relative flex w-full min-w-0 flex-col agent-turn\"><div class=\"flex max-w-full flex-col gap-4 grow\"><div class=\"min-h-8 text-message relative flex w-full flex-col items-end gap-2 text-start break-words whitespace-normal outline-none keyboard-focused:focus-ring [.text-message+&amp;]:mt-1\" dir=\"auto\" tabindex=\"0\" data-message-author-role=\"assistant\" data-message-id=\"b6928882-fc9c-4887-972a-46ac245bb4a5\" data-turn-start-message=\"true\" data-message-model-slug=\"gpt-5-3\"><div class=\"flex w-full flex-col gap-1 empty:hidden\"><div class=\"markdown prose dark:prose-invert w-full wrap-break-word dark markdown-new-styling\"><p 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\">U wellness industriji, gdje su o\u010dekivanja gostiju za opu\u0161tanjem i u\u017eivanjem na najvi\u0161oj razini, briga za goste klju\u010dna je razlika izme\u0111u prosje\u010dnosti i izvrsnosti. Izazov za Terme Olimia, pionira na podru\u010dju programa vjernosti u Sloveniji, nije bio samo u modernizaciji starog sustava, ve\u0107 u nepovezanosti podataka. Bez jedinstvenog uvida u navike gostiju bilo je te\u0161ko poznavati njihove navike i odr\u017eavati autenti\u010dne odnose.   <\/p><p>Uprava se odlu\u010dila za korak dalje od klasi\u010dnih kartica. Cilj je bio uspostaviti sna\u017eno digitalno okru\u017eenje koje bi prepoznalo \u017eelje gostiju prije nego \u0161to ih oni sami izraze. \u017deljeli su sustav koji bi automatski povezivao boravke, kupnje i interakcije gostiju u obje dr\u017eave (Slovenija i Hrvatska) te omogu\u0107io prijelaz s generi\u010dkog marketinga na potpunu personalizaciju.   <\/p><\/div><\/div><\/div><\/div><\/div><\/div><\/section><\/div><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-2f36e33 ot-flex-column-vertical\" data-id=\"2f36e33\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ba29d73 elementor-widget__width-initial elementor-widget elementor-widget-image\" data-id=\"ba29d73\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/sos-sw.com\/wp-content\/uploads\/elementor\/thumbs\/Termalija-family-fun-Terme-Olimia-Slovenia-1-1050x658-1-jpg-rocte8k1hijxsxyfz2hp0k7zxvdg7qlr10g2kcl0e2.webp\" title=\"Termalija-family-fun-Terme-Olimia-Slovenia-1-1050\u00d7658\" alt=\"Dru\u017einska zabava v Termah Olimia\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-44349cc ot-traditional elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"44349cc\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-4cfa988 ot-flex-column-vertical\" data-id=\"4cfa988\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5658016 elementor-widget elementor-widget-spacer\" data-id=\"5658016\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-508df12b ot-traditional elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"508df12b\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-1e46259e ot-flex-column-vertical\" data-id=\"1e46259e\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-53bb9ec elementor-section-full_width elementor-section-content-middle ot-traditional elementor-section-height-default elementor-section-height-default\" data-id=\"53bb9ec\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-extended\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-3c30b2a ot-flex-column-vertical\" data-id=\"3c30b2a\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c48d088 elementor-widget elementor-widget-text-editor\" data-id=\"c48d088\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default elementor-inline-editing pen\" style=\"color: #000000; outline-color: currentcolor; outline-style: none;\" data-elementor-setting-key=\"title\" data-pen-placeholder=\"Type Here...\">Poslovni izazov<\/h3>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4919b5d elementor-widget elementor-widget-spacer\" data-id=\"4919b5d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ad2d932 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"ad2d932\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Glavni problem bila je fragmentiranost podataka u razli\u010ditim sustavima (recepcija, ugostiteljstvo, wellness rezervacije), \u0161to je onemogu\u0107avalo cjelovit uvid, a time i analitiku. Stari program vjernosti bio je ograni\u010den na jednostavno prikupljanje bodova za odre\u0111ene usluge, \u0161to vi\u0161e nije odra\u017eavalo stvarnu vrijednost gosta. Za o\u010duvanje konkurentske prednosti bilo im je potrebno rje\u0161enje koje bi automatiziralo procese i omogu\u0107ilo revizijski trag za svakog pojedinog gosta.   <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-403c30e ot-traditional elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"403c30e\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-f247d4f ot-flex-column-vertical\" data-id=\"f247d4f\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8cde5d6 elementor-widget elementor-widget-spacer\" data-id=\"8cde5d6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-e5cec5f ot-layout_block elementor-section-content-middle elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"e5cec5f\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-fb82880 ot-flex-column-vertical\" data-id=\"fb82880\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-47c42d7 elementor-widget elementor-widget-heading\" data-id=\"47c42d7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Rje\u0161enje: Podatkovni poslu\u017eitelj kao sredi\u0161te personaliziranog iskustva<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9a816a5 elementor-widget elementor-widget-spacer\" data-id=\"9a816a5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-62ebb28 elementor-widget elementor-widget-text-editor\" data-id=\"62ebb28\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Zajedno s partnerima implementirali smo kompleksan sustav koji se temelji na sredi\u0161njem podatkovnom poslu\u017eitelju. U njega se u stvarnom vremenu slijevaju svi podaci iz blagajni, rezervacijskih sustava i CRM-a. Rje\u0161enje uklju\u010duje napredne analiti\u010dke procese i predikcijske modele koji omogu\u0107uju predvi\u0111anje potreba gostiju. Sve je to upakirano u intuitivan alat za marketin\u0161ko upravljanje, koji omogu\u0107uje preciznu segmentaciju i automatiziranu komunikaciju bez ru\u010dnog zadiranja u baze.    <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-5dc98d0 ot-flex-column-vertical\" data-id=\"5dc98d0\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-b9352b3 elementor-widget__width-initial elementor-widget elementor-widget-image\" data-id=\"b9352b3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/sos-sw.com\/wp-content\/uploads\/elementor\/thumbs\/tuhelj.jpg-rocte8k1hijxsxyfz2hp0k7zxvdg7qlr10g2kcl0jm.webp\" title=\"tuhelj.jpg\" alt=\"Terme Tuhelj \u2013 ilustracija turisti\u010dne destinacije\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-42ce460 ot-traditional elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"42ce460\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-c2b004f ot-flex-column-vertical\" data-id=\"c2b004f\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8a7e476 elementor-widget elementor-widget-spacer\" data-id=\"8a7e476\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d9b0e25 elementor-widget elementor-widget-accordion\" data-id=\"d9b0e25\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"accordion.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-accordion\">\n\t\t\t\t\t\t\t<div class=\"elementor-accordion-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-2281\" class=\"elementor-tab-title\" data-tab=\"1\" role=\"button\" aria-controls=\"elementor-tab-content-2281\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon elementor-accordion-icon-left\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-closed\"><i class=\"fas fa-plus\"><\/i><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-opened\"><i class=\"fas fa-minus\"><\/i><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-accordion-title\" tabindex=\"0\">Kako sustav do\u017eivljava gost?<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<div id=\"elementor-tab-content-2281\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"1\" role=\"region\" aria-labelledby=\"elementor-tab-title-2281\"><p>Gost sada do\u017eivljava Terme Olimia i Terme Tuhelj kao jednu, povezanu destinaciju. Svaki potro\u0161eni euro \u2013 bez obzira na to je li potro\u0161en na masa\u017eu u Pod\u010detrtku ili ve\u010deru u Tuhlju \u2013 automatski se bilje\u017ei u njegovom profilu. Sustav ne nagra\u0111uje samo kupnje: gosti prikupljaju pogodnosti i kroz sukreiranje, poput ispunjavanja anketa ili sudjelovanja u posebnim programima, \u0161to ja\u010da njihov osje\u0107aj pripadnosti.   <\/p>\n<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-accordion-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-2282\" class=\"elementor-tab-title\" data-tab=\"2\" role=\"button\" aria-controls=\"elementor-tab-content-2282\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon elementor-accordion-icon-left\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-closed\"><i class=\"fas fa-plus\"><\/i><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-opened\"><i class=\"fas fa-minus\"><\/i><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-accordion-title\" tabindex=\"0\">\u0160to to zna\u010di za Terme Olimia i Terme Tuhelj?<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<div id=\"elementor-tab-content-2282\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"2\" role=\"region\" aria-labelledby=\"elementor-tab-title-2282\"><p>Za tvrtku to zna\u010di prijelaz u doba \u201edata-driven\u201d odlu\u010divanja. Uprava sada ima 360-stupanjski uvid u put gosta \u2013 od prve rezervacije do posljednje kupnje. Automatizacija je marketin\u0161ke timove oslobodila dugotrajnog ru\u010dnog rada, jer sustav sam razvrstava goste u razrede vjernosti i \u0161alje im relevantne ponude. Osim toga, objedinjavanje obaju klubova u jedinstvenu platformu omogu\u0107uje lak\u0161e upravljanje resursima i ujedna\u010denu strategiju nastupa na tr\u017ei\u0161tu.    <\/p>\n<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-accordion-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-2283\" class=\"elementor-tab-title\" data-tab=\"3\" role=\"button\" aria-controls=\"elementor-tab-content-2283\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon elementor-accordion-icon-left\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-closed\"><i class=\"fas fa-plus\"><\/i><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-opened\"><i class=\"fas fa-minus\"><\/i><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-accordion-title\" tabindex=\"0\">Klju\u010dne prednosti<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<div id=\"elementor-tab-content-2283\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"3\" role=\"region\" aria-labelledby=\"elementor-tab-title-2283\"><ul>\n<li>\n<p><b>Objedinjen me\u0111unarodni klub: <\/b>Jedinstvena pravila i pogodnosti za Terme Olimia i Terme Tuhelj.<\/p>\n<\/li>\n<li>\n<p><strong>N<\/strong>apredna analitika: Predikcijski modeli za bolje razumijevanje i predvi\u0111anje pona\u0161anja gostiju.<\/p>\n<\/li>\n<li>\n<p><strong>Automatizacija marketinga: <\/strong>Segmentirana i personalizirana komunikacija prema stvarnim navikama.<\/p>\n<\/li>\n<li>\n<p><strong>Cjelovit revizijski trag:<\/strong> Potpun pregled povijesti boravaka, rezervacija, potro\u0161nje i kori\u0161tenja pogodnosti za svakog gosta.<\/p>\n<\/li>\n<\/ul>\n<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-d116f49 ot-traditional elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"d116f49\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-31f522a ot-flex-column-vertical\" data-id=\"31f522a\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-0b924f2 elementor-widget elementor-widget-spacer\" data-id=\"0b924f2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0825a54 elementor-widget elementor-widget-heading\" data-id=\"0825a54\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Rezultat i dugoro\u010dna vrijednost<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7bc51cd elementor-widget elementor-widget-spacer\" data-id=\"7bc51cd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d76cd0f elementor-widget elementor-widget-text-editor\" data-id=\"d76cd0f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Rezultat je iznimno responzivan sustav vjernosti koji ne samo da zadr\u017eava postoje\u0107e goste, ve\u0107 aktivno pove\u0107ava njihovu \u017eivotnu vrijednost (LTV). Terme Olimia i Tuhelj dobile su tehnolo\u0161ku podlogu koja im omogu\u0107uje brzo prilago\u0111avanje promjenjivim trendovima i potrebama pojedinih segmenata klijenata, \u0161to u\u010dvr\u0161\u0107uje njihov polo\u017eaj vode\u0107ih wellness destinacija u regiji.  <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-34f217f elementor-widget elementor-widget-spacer\" data-id=\"34f217f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ea494b8 elementor-widget elementor-widget-spacer\" data-id=\"ea494b8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-b1b7a4c ot-traditional elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"b1b7a4c\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-61a9d8d ot-flex-column-vertical\" data-id=\"61a9d8d\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-cb2ab01 elementor-widget elementor-widget-spacer\" data-id=\"cb2ab01\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7fbf719 elementor-widget elementor-widget-iserv_box_2\" data-id=\"7fbf719\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"iserv_box_2.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\r\n\t\t<div class=\"serv-box-2 s2\">\r\n\t\t\t<span class=\"big-number\"><\/span>\r\n\t\t\t<div class=\"icon-main\">\r\n\t\t        <i aria-hidden=\"true\" class=\"fas fa-info-circle\"><\/i>\t\t\t    \t\t        \t        <\/div>\r\n\t        <div class=\"content-box\">\r\n\t            <h5>Razmi\u0161ljate li o tome kako povezati smje\u0161taj, usluge i goste u jedinstveno digitalno iskustvo?<\/h5>\r\n\t\t\t\t<div><\/div>\r\n\t\t\t\t<a href=\"https:\/\/sos-sw.com\/hr\/zapocni\/\" class=\"btn-details\"><i class=\"flaticon-right-arrow-1\"><\/i> Kontaktirajte nas za neobvezuju\u0107i razgovor.<\/a>\r\n\t        <\/div>\r\n\t    <\/div>\r\n\r\n\t    \t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-78d6c30 ot-traditional elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"78d6c30\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-b22bda7 ot-flex-column-vertical\" data-id=\"b22bda7\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-82aeaff elementor-widget elementor-widget-spacer\" data-id=\"82aeaff\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-9903d7f ot-traditional elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"9903d7f\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-4c15f45 ot-flex-column-vertical\" data-id=\"4c15f45\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-8164cbb elementor-section-full_width elementor-section-content-middle ot-traditional elementor-section-height-default elementor-section-height-default\" data-id=\"8164cbb\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-extended\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-5eb1f85 ot-flex-column-vertical\" data-id=\"5eb1f85\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7e6b9ac elementor-widget elementor-widget-text-editor\" data-id=\"7e6b9ac\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3>\u017deli\u0161 li saznati vi\u0161e?<\/h3>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cd3b13a elementor-widget elementor-widget-text-editor\" data-id=\"cd3b13a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Saznajte vi\u0161e o CLIP rje\u0161enju i tome kako integrirati programe vjernosti, automatizaciju marketinga i analitiku u jedinstven sustav.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c189b8e elementor-button-info elementor-align-center elementor-widget elementor-widget-button\" data-id=\"c189b8e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-md\" href=\"https:\/\/sos-sw.com\/hr\/programi-vjernosti\/\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">SAZNAJTE VI\u0160E O CLIP RJE\u0160ENJU<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Kako su Terme Olimia i Terme Tuhelj transformirale klasi\u010dan program vjernosti u napredan podatkovno-analiti\u010dki ekosustav? Tako \u0161to su raspr\u0161ene podatke iz svih pozadinskih sustava (rezervacije, blagajne, CRM) povezale u jedinstveni podatkovni poslu\u017eitelj. To je omogu\u0107ilo objedinjavanje dvaju odvojenih klubova vjernosti u jedinstven me\u0111unarodni sustav, koji ne nagra\u0111uje samo potro\u0161nju, ve\u0107 i aktivno sudjelovanje gostiju, a [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-14674","page","type-page","status-publish","hentry"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/sos-sw.com\/hr\/wp-json\/wp\/v2\/pages\/14674","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sos-sw.com\/hr\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/sos-sw.com\/hr\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/sos-sw.com\/hr\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/sos-sw.com\/hr\/wp-json\/wp\/v2\/comments?post=14674"}],"version-history":[{"count":6,"href":"https:\/\/sos-sw.com\/hr\/wp-json\/wp\/v2\/pages\/14674\/revisions"}],"predecessor-version":[{"id":14730,"href":"https:\/\/sos-sw.com\/hr\/wp-json\/wp\/v2\/pages\/14674\/revisions\/14730"}],"wp:attachment":[{"href":"https:\/\/sos-sw.com\/hr\/wp-json\/wp\/v2\/media?parent=14674"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}