{"id":13602,"date":"2026-03-17T14:12:43","date_gmt":"2026-03-17T13:12:43","guid":{"rendered":"https:\/\/sos-sw.com\/?p=13602"},"modified":"2026-10-08T21:10:25","modified_gmt":"2026-10-08T20:10:25","slug":"turizam-u-vrijeme-neizvjesnosti-kako-graditi-otporne-destinacije","status":"publish","type":"post","link":"https:\/\/sos-sw.com\/hr\/turizam-u-vrijeme-neizvjesnosti-kako-graditi-otporne-destinacije\/","title":{"rendered":"Turizam u vrijeme neizvjesnosti: kako graditi otporne destinacije"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"13602\" class=\"elementor elementor-13602 elementor-13595\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-60cb2a0a ot-traditional elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"60cb2a0a\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col- elementor-top-column elementor-element elementor-element-4f0f8d51 ot-flex-column-vertical\" data-id=\"4f0f8d51\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4cc718c0 elementor-widget elementor-widget-text-editor\" data-id=\"4cc718c0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\n<p><strong>Je li turizam spreman na svijet koji dolazi?<\/strong><\/p>\n\n\n<p>Godinama smo govorili o rastu, dolascima i rekordnim sezonama.<br>&nbsp; A onda su do\u0161le krize \u2013 pandemija, klimatski ekstremi, energetske promjene, nestabilna tr\u017ei\u0161ta.<\/p>\n\n\n<p>I odjednom se pokazalo da pravo pitanje nije vi\u0161e koliko gostiju dolazi, nego koliko je destinacija otporna.<\/p>\n\n\n<p>Kako reagira kada se stvari promijene?<br>&nbsp; Koliko brzo komunicira?<br>&nbsp; I ima li sustav koji mo\u017ee u\u010diti iz kriza?<\/p>\n\n\n<p>U novom izdanju Pametnih destinacij otvaramo upravo ta pitanja:<\/p>\n\n\n<ul>\n<li>kako se turizam prilago\u0111ava vremenu neizvjesnosti<\/li>\n\n\n<li>\u0161to zna\u010di upravljati destinacijom u krizama<\/li>\n\n\n<li>kako priroda i regeneracija postaju dio turisti\u010dnog modela<\/li>\n<\/ul>\n\n\n<p>Primjeri poput Gothenburga i Rewilding Europe pokazuju da turizam mo\u017ee biti dio rje\u0161enja \u2013 ali samo ako promijenimo na\u010din razmi\u0161ljanja.<\/p>\n\n\n<p>Kako je rekao Peter Drucker:<\/p>\n\n\n<p>\u201cNajve\u0107a opasnost u vremenima turbulencije nije sama turbulencija, nego djelovanje prema logici ju\u010dera\u0161njeg dana.\u201d<\/p>\n\n\n<p>Mo\u017eda je pravo pitanje:<br>gradimo li turizam budu\u0107nosti ili jo\u0161 uvijek upravljamo turizmom pro\u0161losti?<\/p>\n\n\n<p><br><\/p>\n\n\n<figure><img decoding=\"async\" src=\"https:\/\/sos-sw.com\/wp-content\/uploads\/2025\/11\/SD-logo-300x214.png\" alt=\"Pametne Destinacije\"\/><\/figure>\n\n\n\n<a href=\"https:\/\/marketing.sos-sw.si\/email\/preview\/1296\" style=\"border-radius:18px;background-color:#728f41\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>PRO\u010cITAJTE CIJELI BILTEN<\/strong> <\/a>\n\n\n\n\n\n\n<a href=\"https:\/\/sos-sw.com\/hr\/prijava-na-newsletter-pametne-destinacije\/\" style=\"border-radius:18px;background-color:#728f41\"><strong>NARU\u010cITE SE NA NEWSLETTER<\/strong> <\/a>\n\n\n\n<p><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Novi broj otvara pitanja kriznog upravljanja, suradnje u turizmu i uloge prirode u razvoju destinacija.<br \/>\nU razgovoru s Fedjom Pobegajlom doti\u010demo se izazova poput odr\u017eivosti, digitalizacije i kadrova, uz naglasak na va\u017enost suradnje.<br \/>\nPrimjeri Gothenburga i Rewilding Europe pokazuju kako turizam mo\u017ee biti dio odr\u017eivih rje\u0161enja.<\/p>\n","protected":false},"author":7,"featured_media":13597,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[103],"tags":[],"class_list":["post-13602","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-pametne-destinacije-hr"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/sos-sw.com\/hr\/wp-json\/wp\/v2\/posts\/13602","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sos-sw.com\/hr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/sos-sw.com\/hr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/sos-sw.com\/hr\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/sos-sw.com\/hr\/wp-json\/wp\/v2\/comments?post=13602"}],"version-history":[{"count":8,"href":"https:\/\/sos-sw.com\/hr\/wp-json\/wp\/v2\/posts\/13602\/revisions"}],"predecessor-version":[{"id":16595,"href":"https:\/\/sos-sw.com\/hr\/wp-json\/wp\/v2\/posts\/13602\/revisions\/16595"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/sos-sw.com\/hr\/wp-json\/wp\/v2\/media\/13597"}],"wp:attachment":[{"href":"https:\/\/sos-sw.com\/hr\/wp-json\/wp\/v2\/media?parent=13602"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/sos-sw.com\/hr\/wp-json\/wp\/v2\/categories?post=13602"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/sos-sw.com\/hr\/wp-json\/wp\/v2\/tags?post=13602"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}