{"id":14768,"date":"2026-06-05T09:22:55","date_gmt":"2026-06-05T08:22:55","guid":{"rendered":"https:\/\/sos-sw.com\/?p=14768"},"modified":"2026-10-08T21:08:37","modified_gmt":"2026-10-08T20:08:37","slug":"znamo-li-danas-jos-uvijek-docekati-gosta","status":"publish","type":"post","link":"https:\/\/sos-sw.com\/hr\/znamo-li-danas-jos-uvijek-docekati-gosta\/","title":{"rendered":"Znamo li danas jo\u0161 uvijek do\u010dekati gosta?"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"14768\" class=\"elementor elementor-14768\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-570a36f4 ot-traditional elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"570a36f4\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col- elementor-top-column elementor-element elementor-element-2b92a806 ot-flex-column-vertical\" data-id=\"2b92a806\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1804d622 elementor-widget elementor-widget-text-editor\" data-id=\"1804d622\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\n<p class=\"wp-block-paragraph\"><strong>\u0160to danas destinaciju \u010dini pametnom? Tehnologija, podaci i promocija \u2014 ili osje\u0107aj da nas je netko zaista vidio, razumio i do\u010dekao?<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">U ovom izdanju sve pri\u010de vode prema istom pitanju: znamo li ljude samo privu\u0107i ili znamo s njima stvoriti odnos?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Sredi\u0161nji razgovor vodimo<strong> s dr. sc. Martinom Bienenfeld, direktoricom Turisti\u010dke zajednice grada Zagreba<\/strong>, o Zagrebu koji svoju snagu ne gradi samo na Adventu i prepoznatljivim doga\u0111anjima, nego na sposobnosti da ostane grad po mjeri \u010dovjeka \u2014 autenti\u010dan, \u017eiv, povezan i dovoljno pametan da turizam razvija zajedno sa \u017eivotom svojih stanovnika.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Jurij Triller<\/strong> pi\u0161e o pametnoj povezanoj destinaciji i o tome za\u0161to budu\u0107nost ne\u0107e pripadati onima s najvi\u0161e atrakcija, nego onima koji najbolje razumiju svoje posjetitelje.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">U rubrici Zdrave destinacije <strong>Mila Triller<\/strong> razmi\u0161lja o ne\u010demu najjednostavnijem, ali mo\u017eda i najva\u017enijem: kako do\u010dekujemo ljude \u2014 jer upravo tako nas i pamte.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Kao primjere dobre prakse izdvajamo <strong>Copenhagen <\/strong>kao jedan od vode\u0107ih europskih smart city modela te<strong> Greenways<\/strong> koncept kao primjer razvoja zelenih ruta koje povezuju prirodu, kretanje, lokalne pru\u017eatelje usluga i autenti\u010dna iskustva u odr\u017eivu destinacijsku pri\u010du.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Mo\u017eda se pametna destinacija na kraju ne prepoznaje po tome koliko nas privu\u010de, nego po tome koliko dugo ostane u nama.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-medium\"><img data-dominant-color=\"e5eede\" data-has-transparency=\"true\" style=\"--dominant-color: #e5eede;\" fetchpriority=\"high\" decoding=\"async\" width=\"300\" height=\"214\" src=\"https:\/\/sos-sw.com\/wp-content\/uploads\/2025\/11\/SD-logo-300x214.png\" alt=\"Pametne Destinacije\" class=\"has-transparency wp-image-13098\" srcset=\"https:\/\/sos-sw.com\/wp-content\/uploads\/2025\/11\/SD-logo-300x214.png 300w, https:\/\/sos-sw.com\/wp-content\/uploads\/2025\/11\/SD-logo-768x548.png 768w, https:\/\/sos-sw.com\/wp-content\/uploads\/2025\/11\/SD-logo-720x513.png 720w, https:\/\/sos-sw.com\/wp-content\/uploads\/2025\/11\/SD-logo.png 1024w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/figure>\n<\/div>\n\n\n<div class=\"wp-block-buttons has-custom-font-size is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-fe48e5de wp-block-buttons-is-layout-flex\" style=\"font-size:31px;font-style:normal;font-weight:700\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-background has-text-align-center has-medium-font-size has-custom-font-size wp-element-button\" href=\"https:\/\/marketing.sos-sw.si\/email\/preview\/1368\" style=\"border-radius:18px;background-color:#728f41\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>PRO\u010cITAJTE CIJELI NEWSLETTER<\/strong> <\/a><\/div>\n<\/div>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-buttons has-custom-font-size is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-fe48e5de wp-block-buttons-is-layout-flex\" style=\"font-size:31px;font-style:normal;font-weight:700\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-background has-text-align-center has-medium-font-size has-custom-font-size wp-element-button\" href=\"https:\/\/sos-sw.com\/hr\/prijava-na-newsletter-pametne-destinacije\/\" style=\"border-radius:18px;background-color:#728f41\"><strong>NARU\u010cITE SE NA NEWSLETTER<\/strong> <\/a><\/div>\n<\/div>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>\u0160to destinaciju \u010dini pametnom \u2014 tehnologija i podaci ili osje\u0107aj da nas je netko zaista vidio i do\u010dekao?<br \/>\nU sredisnjoj temi s Martinom Bienenfeld  govorimo o Zagrebu po mjeri \u010dovjeka, pametnim povezanim destinacijama, zdravoj kulturi doma\u0107instva te primjerima dobre prakse poput Kopenhagena i Greenways koncepta.<br \/>\nJer pametna destinacija nije ona koja nas samo privu\u010de, nego ona koja ostane u nama.<\/p>\n","protected":false},"author":7,"featured_media":14769,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[103],"tags":[],"class_list":["post-14768","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-pametne-destinacije-hr"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/sos-sw.com\/hr\/wp-json\/wp\/v2\/posts\/14768","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sos-sw.com\/hr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/sos-sw.com\/hr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/sos-sw.com\/hr\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/sos-sw.com\/hr\/wp-json\/wp\/v2\/comments?post=14768"}],"version-history":[{"count":7,"href":"https:\/\/sos-sw.com\/hr\/wp-json\/wp\/v2\/posts\/14768\/revisions"}],"predecessor-version":[{"id":16590,"href":"https:\/\/sos-sw.com\/hr\/wp-json\/wp\/v2\/posts\/14768\/revisions\/16590"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/sos-sw.com\/hr\/wp-json\/wp\/v2\/media\/14769"}],"wp:attachment":[{"href":"https:\/\/sos-sw.com\/hr\/wp-json\/wp\/v2\/media?parent=14768"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/sos-sw.com\/hr\/wp-json\/wp\/v2\/categories?post=14768"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/sos-sw.com\/hr\/wp-json\/wp\/v2\/tags?post=14768"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}